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Marketing Plan

2413 W California St, Santa Ana, CA
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Your Goals

As your dedicated real estate professional,

I’m here to keep your move on track. Here are a few things I'd love to learn about your goals:
✔What do you want to change about where you live now?
✔What is your ideal timeline or deadline for moving?
✔Are there any hurdles or worries we can help alleviate?
✔Which aspects of the sale are most important to you?
✔What qualities do you value in a real estate agent?
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★
Exceptional reviews that reflect a pattern of excellence with my past clients.

Raving Reviews

My partner and I closed on a house in about 30 days because of Ray. Ray and his team were incredibly polite, respectful, and trustworthy. The home buying process is stressful, but it was alleviated by Ray’s honesty and genuineness. He checked in with me and my partner frequently about how we were feeling and what our concerns and goals were when looking for a home. Ray and his team were also very professional, especially when it came to informing and preparing us about the documentation we needed to submit for the loan. Overall, it was a great experience and I would definitely recommend Ray and his team to other home buyers and sellers, especially first time home buyers like myself.
[Read More]
Ray was amazing to work with! He was always quick to respond day or night to any questions we had and quick to set up arraignments for us to view any home we put his way. Ray really held it down on our side for any objections that came our way during our home buying process and always kept what was in our best interest first. Thank you for all your help in his huge milestone for our family Ray! We look forward to more business in the future.
[Read More]
I had an outstanding experience working with Rainer and his team as a first-time home buyer. They were extremely knowledgeable, patient, and dedicated to helping me find the perfect property. They guided me through the entire process, providing valuable advice and support. Their attention to detail and negotiation skills were exceptional, ensuring that I got the best deal possible. I highly recommend Rainer and his team to anyone in search of reliable and trustworthy professionals in the real estate market
[Read More]
We had a bad experience from a different realtor a year ago. We needed someone we can trust. Ray was referred to us and we took a chance with him. It was the best decision, a decision we never looked back on. Ray has been there with us from day one. Any questions we had, any time of the day, he would answer. He definitely has our trust, and the trust of our family/friends. We’re in love with our new home and it couldn’t be done without Ray.
[Read More]

Review has been shortened using AI, click the review to read the full review.

Review has been shortened using AI.

Marketing Plan

01

Events & Open Houses

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Digital / Online Campaigns 

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03

Door Knocking, Flyers and Brochures

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04

In Santa Ana, 319 homes are competing for buyers' attention - and your future buyer is shopping online right now. When you partner with Rainer, your home will be positioned at the top of search results in front of millions of buyers. 

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05

Track Performance of your Listing

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Ad Marketing Report

Sample data is being displayed
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Discover key insights on how my cutting edge marketing is driving engagement, boosting conversions, and transforming your home’s visibility.

Ongoing Activity

8,300
Views on the ad
65%
Views

Length of Ad

12,742
Expected views on ad

Weekly Snapshot

6,011
Reached 6,011 people

8,300

People who saw this ad

6,011

People who watched the video

326

People who expressed interest

7

Leads

Most Recent Ad Results

8,300 People who saw this ad
The number of times Facebook shared this ad. It provides an overall view of initial visibility among potential customers.
6,011 People who watched the video
Of those reached, 326 viewers watched at least 3 seconds of the video, showing an initial level of engagement and potential interest.
326 People who expressed interest
Consumers who watched the full video, liked it, or interacted in some way. Some of these viewers fully registered as potential new customers.

30 Day Forecast

65% of potential customers

8,300 12,742
Saw the ad Should see the ad
6,011 8,941
Watched the video Should watch the video
326 466
Expressed interest Should express interest

Seller Alert

Your Estimated Home Values

2413 W California St, Santa Ana, CA
$760,700
Data powered by Image
$685K

$837K
Data as of 12/05/2025
$869,250
Data powered by Image
$808K

$930K
Data as of 12/05/2025

No data available for this address.

Either change the address or remove this page from the presentation.

Our property value estimates are generated by an independent automated valuation model and are not affiliated with RP Real Estate Group. While this tool provides a quick estimate, please reach out to us for a comprehensive, professional property valuation.
How Has Your Home's Value Changed?
To ensure an accurate home value, confirm these details are up to date.
Help me understand.
$633K$711K$790K$869K$947KDec 2021Nov 2022Nov 2023Nov 2024Oct 2025
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Market Trends in Santa ana, CA 92704

Market data as of:
The Market Action Index (MAI) is a literal temperature gauge that shows whether the market favors buyers or sellers.
An MAI of 30 is typically balanced; over 30 is a seller's market, under 30 is a buyer's market.

Buyer markets

Buyers get better deals and more choices when MAI is low.

Seller markets

Sellers can list for higher prices and quicker sales when MAI is high
Market data as of:

View current market trends

Scan the QR code to see the current Market Trends report
100% FREE, NO OBLIGATION
Sell Your Home For Cash
We’ll buy almost any home, in any condition. Just enter your address and we’ll send you a fair offer within 48 hours.
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Our Cash Offer Options

Instant Payout Cash Offer
Our standard cash offer. Sell your home for instant cash. We’ll provide you with a fair cash offer and pay it out all at once. You choose the close date of your sale.
‘Cash plus’ double payout offer
Receive cash for your home now, then we’ll re=sell your home and pay you a second time when it sells. This pays more than a standard cash offer but takes more time to complete.
Sell now, move later
Sell your home for cash now and keep the option to live in your home for up to 12 months while you find a new place to live. Best for those that need flexibility.
Sell your home fast & stress-free
Avoid costly home repairs
Sell without any home showings
Close within 21 days
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We’ve checked all the boxes
As you can see, I am dedicated to guiding you confidently through every stage of the selling process. My background combines actual real life experience with cutting edge tools to ensure you simply have a high quality and profitable transaction.
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Are you ready?

Let's Begin.
Let’s Plan Your Move
Move Date:
Closed Date:
Grand Opening Date:
Active Date:
Coming Soon Date:
Prepping Date:
What We Need From You
Spare Key
Ensure the water heater is double-strapped
Ensure all smoke detectors are operable
Ensure all carbon monoxide detectors are operable
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Comparison Chart

2%
Listing Fee
2.5%
Listing Fee
3%
Listing Fee
30 to 50 Professional Photos: Exterior / Interior
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MLS Listing (CRMLS)
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Syndicated Homes.com, Zillow, Realtor.com, Redfin.com and 100’s of websites
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For Sale Sign and Flyers
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Scrubbing our Database of Active buyers for your home
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Open Houses
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Showingtime App
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Social Media Campaigns. Paid Boosted Campaigns that reach thousands
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3D Matterport Walkthrough / 2D FloorPlans
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Drone Photography Video
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Twilight/Sunset Pictures
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Professional Video w/drone footage for social media
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✓
AI Enhancement/Virtual staging if house is vacant
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Highlighted Boundaries of Property Line or Site
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✓
Aggressive marketing and re-marketing across the entire digital landscape
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Precise demographic targeting
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Haven magazine print and digital ad
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Real Estate Expert

Rainer (Ray) Pedraz

Broker Associate

raypedraz@gmail.com | (310) 770-6911

Let's Chat.

I'm sure you have questions and thoughts about the real estate process. I'd love to talk with you about what you've read here and help you along this path.
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www.rainerpedraz.com/team/rainer-ray-pedraz
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Thank you!

In everything we do, we are driven to help others, because behind every transaction there is a vision, a goal, a dream waiting to come to life. In doing so, we bring our expertise, our instincts from years of experience, and our complete dedication to you.

This is only the beginning of an exciting journey to a bright and shining new future. And it's only the beginning of our commitment to servicing your every real estate need. Thank you for the opportunity to help you!
We'll be right there with you, every step of the way.